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Moms missing basics when it comes to feeding their babies: survey

Many Ontario moms find it confusing and challenging what to feed their newborns and toddlers, especially when it comes to the transition period from breast and/or formula feeding to the introduction of first foods.

"A clear understanding of infant feeding is crucial to raising healthy children," said infant feeding expert and Registered Dietitian, Joanne Saab. "Missing the basics can have long-lasting effects on babies' development and in the case of iron deficiency, may have serious implications."

The new research was designed to:

  • determine new moms' knowledge of current guidelines for feeding infants and toddlers;
  • determine common misconceptions about feeding young children; and
  • identify challenges faced by new moms with regard to feeding their infant or toddler.


There is some confusion over key foods for babies' diet. The primary infant feeding concerns expressed by mothers in the survey, centre around the overall quality of food consumed (re: amount of sugar, salt, additives, preservatives) and whether children are getting proper nutrition through a balanced diet and enough foods.

"Ensuring infants and toddlers are getting the appropriate foods at the right time is key to healthy development," said Saab. "This research shows some moms need more guidance and reassurance about what's best for baby."

Highlights of the research include:

  • 97% of the moms interviewed said they had a concern regarding feeding their infant/toddler;
  • Many parents are unaware of the importance of dietary iron at six months of age and only 5% of them know meat and alternatives (iron rich foods) should be introduced as first foods;
  • A sizeable proportion of moms mistakenly believe lower fat cows' milk, rather than whole milk, is appropriate before age two; 43% of moms do not know at what age solid foods should be introduced;
  • Over 40% of moms are unaware plant-based beverages like soy, rice or almond beverages are not appropriate for young children under two years of age;
  • The majority of moms feel a child should be coaxed into trying a new food they refuse to eat;
  • One in four moms believes candy, chocolate or salty snacks can be introduced by 24 months.


Parents can test their own infant feeding know-how by taking a short quiz on the DFC web site. They can also get additional information and practical tips for feeding baby on the site www.dairygoodness.ca/feedingbaby.

On the website, they will also find:

  • Myths and facts about infant feeding
  • A simple guide to feeding baby, current advice for every stage
  • Introduction to solids: How much does baby need?
  • Tips on preparing baby food


About the survey
The new research was conducted between March 31st and April 11th, 2011 by Research Management Group and released from the Registered Dietitians at Dairy Farmers of Canada, and involved 500 internet-based interviews among Ontario mothers.


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